Introducing NFL IQ: AI-Powered Draft Intelligence Built on Amazon Quick

Explore how Amazon Quick powers the NFL's newest AI tool, bringing together Combine performance, free agency analysis, draft projections, and conversational AI into one unified fan experience.

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Discover how AWS powers the NFL

AWS AI powers NFL Next Gen Stats.

Battle-tested AI infrastructure handling the pressure of live broadcasts and real-time decision-making. AWS run-ready AI means you deploy with confidence, not crossed fingers. Discover how it can drive impact for your business.

Build with AWS AI

The AI-ready data foundation that powers every play

From Next Gen Stats to injury prediction, AWS data and analytics services help the NFL transform 500M+ data points per season into game-changing intelligence for teams, players, and fans.

Start with AWS AI ready data foundations

A Decade of Next Gen Stats

Every NFL game generates millions of data points. 75 machine learning models running on AWS process that data in under a second, transforming football into a sport where every movement is measured, modeled and instantly analyzed.

A decade of NFL Next Gen Stats Innovation

Inside NFL IQ

The Analytics Engine Behind the NFL Offseason

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Stories from the field: How AWS powers the NFL

AWS is How the NFL powers insights to revolutionize football

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Learn, Grow, Advance with AWS Skill Builder

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How AWS powers NFL Next Gen Stats

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NFL Digital Athlete: AI-Powered Player Health & Safety

✔ AI-Powered Injury Prevention: Analyzes millions of data points weekly from games and practices to predict injury risks and optimize player health and performance.

✔ Data-Driven Rule Evolution: Simulates thousands of scenarios to guide safety improvements, including the 2024 Dynamic Kickoff rule designed to reduce injuries.

✔ Proven Safety Results: Delivered 700 fewer injury-related game absences in 2023 and the fewest concussions on record in 2024 since tracking began.

The technology behind the game

AWS + NFL's Next Gen Stats - Pressure Probability (1:43)

AWS and NFL - AI-powered Tackle Probability (1:53)

How the NFL builds the season schedule with AWS (1:00)

Inside the NFL’s innovative fan data platform (2:40)

Fuel generative AI innovation: Lessons from sports leaders

Discover how leaders like Formula 1, the NFL & PGA TOUR use gen AI on AWS to enhance customer experiences, workforce productivity and process optimization. Leverage these real-world use cases to advance your gen AI journey.

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